Where to Start?

Before starting at Billy Blue, i came from a street art and graffiti based background. So naturally when given the task to design my own alphabet my initial thoughts were that the assessment would be a walk in the park.

i started by roughly drawing up some freeform letters and it wasn't long before i realised there was a large difference between the art of graffiti and typography, in fact i realised that they were two completely different things and it was then i knew why our assessment clearly stated "NO GRAFFITI"

After understanding that this is not a graffiti task i pondered what would be an appropriate starting point...

I got onto the internet and started doing some research.